Spotify is a well-known platform that has been catering to the needs of artists and helping them grow since it was introduced. Spotify’s successful journey stands as an example of what emerging businesses can learn. It stands as proof of the effectiveness of the freemium business model. spotify has also created a dedicated platform for uplifting music artists, too. Spotify keeps introducing and updating its features to benefit artists. It can be considered the king of understanding the listener’s needs and curating the platform accordingly.
Why Spotify Playlists are Important for Artists?
Ever since it was introduced, Spotify has developed unique features that have different purposes. Spotify playlists are one such feature that is an advantage for both artists and listeners. This article examines how music artists can take advantage of the Spotify playlists. It covers everything from how artists pitch playlists to analyzing trends to buy Spotify plays and upgrade their Spotify game! Buckle up for an informative journey. First, let me provide you with the contents.
- Pitching playlists
- Analyzing trends
- Reaping the benefits
Pitching Playlists
Playlist pitching is a widely practiced tactic by Spotify artists. Getting a spot in an editorial playlist is like getting a golden ticket. Every week, Spotify adds newly released songs to its array of playlists. These playlists are genre-specific and context-driven. So, they help music artists find niche listeners easily. Here’s a list of the top editorial playlists.
- Today’s Top Hits
- RapCaviar
- Hot Country
- Rock This
- Songs to Sing in the Shower
- Teen Party
- Relax & Unwind
Analyzing Trends
How do you pitch playlists? How can you find the right playlist for your track? Let me answer; keep reading. Finding a suitable playlist to pitch is essential because each has a different audience. For, say, if you are an indie rock musician, find a playlist that mainly includes indie rock music. The listeners of such playlists are niche-specific. Along with finding a niche-specific playlist, you need to find the trending one. You also need to verify if it has active listeners. Analyzing trends on Spotify helps find the right playlist to pitch. Research which playlists people are talking about on different digital platforms. Search for playlists that are shared frequently. Finally, you will arrive at a playlist suitable for your genre of creation.
Reaping The Benefits
Knowing the benefits you gain when you get a spot in a playlist gives you an upper hand while pitching.
- Trigger algorithm recommendation: Pitching your playlist triggers the Spotify algorithm to recommend your track further. Your spot on a playlist indicates the credibility of your track. It assures the algorithm that more people would love it. The genre-specific audience helps you find the full potential of your track.
- Enhance discoverability: Your discoverability increases with the number of playlists your tracks are placed in. If you analyze the trending songs on social media platforms, those songs are tracks that have a particular place in playlists. Playlists are the first and foremost way to make your music easily findable. Listeners sought fresh music now and then. These editorial playlists cater to a large group of inherently welcoming listeners.
- Catalyze revenue generation: Spotify artists get paid according to their listeners’ subscriptions and how often their songs are played. Thus, Spotify plays are crucial. Your discoverability increases when you get placed on playlists. Then your Spotify plays start to increase. If this process is hindered, you can get ahold of Trollishly services to hone your online presence. Overall, your Spotify plays help you generate revenue. Spotify playlists are the best starting points.
- Facilitate networking: Spotify artists develop their careers by networking with fellow artists and approaching record labels. Getting recognized is crucial to deliver the music you created to the world. Spotify playlists help networking. Your reliability increases, and you can introduce yourself by referring to your popular track. Your popular track would be the one that has got a place in editorial playlists.
- Expansion of fanbase: Last but not least, your fanbase expands. Once your tracks get released, the followers who actively follow you will listen to them instantly. Others listening to your track is quite rare. Sometimes, you may get low plays. But when your tracks have a spot on any of the editorial playlists, there is a high chance of more people finding your track. This expands your fanbase.
Wrapping Up
Spotify playlists are wonderful gateways to make your track reach its target audience. As artists, you can contribute to the effective release of your track by pitching for playlists. You have to pitch at least seven days before the release. Once you get selected, your track will be added to the playlist released every Friday. Spotify also has a unique set of audiences who come to discover new releases. Your chances of getting recognized multiply with this step!